Direct Mail Cover

Customer Intelligence Seminar Invitaion
Designed to adhere to new "SAS Branding" direction. The photograph for this image was selected to engage the audience in an emotional response by appealing to a soothing, restful, natural tendency. All while maintaing the "finding and growing" customer theme. Complementary colors in photo magnify the Blue SAS Brand.
Though I collaborated on this piece. This layout was designed by Karen Hawley (a marketing creative designer).